Privacy Policy

This privacy policy informs about privacy practices and the principles of personal data processing in relation to Boulangerie SIA, reg. No. 42103060947, address: Ludviķa iela 12-4, Liepāja, LV-3401, when using the website www.boulangerie.lv, the e-shop, and related services. If you have questions about the processing of personal data, please write to [email protected].

What information do we obtain?

We obtain personal data that you voluntarily provide to us when placing an order, filling out a contact form, contacting us by email, or through other direct communication. This information may include your first name, last name, phone number, email address, delivery address, company details, payment and order information, as well as other information you choose to provide to us.

When using our website, we may also automatically obtain technical information, for example, IP address, browser type, device used, visit time, pages viewed, and other statistical information about the use of the site. This data is used for site security, operational analysis, and improving the user experience.

How do we use the obtained personal data?

We may use the obtained personal data to:

  • process and fulfill your orders,
  • prepare invoices and other purchase-related documents,
  • ensure delivery and contact you about the status of the order,
  • provide customer support,
  • review requests, complaints, cancellations, and returns,
  • prevent fraud, security risks, and malicious use of the site,
  • comply with the requirements of applicable laws and regulations,
  • send informational or marketing messages if you have given separate consent for that.

What is the legal basis for processing personal data?

We process your personal data on the basis of one or more of the following legal grounds:

  • conclusion and performance of a contract, for example, acceptance, processing, payment and delivery of an order,
  • compliance with a legal obligation, for example, in the fields of accounting, taxation and consumer rights,
  • our legitimate interests, for example, website security, customer service, fraud prevention and service improvement,
  • your consent, if the data are used for receiving newsletters or for the use of certain cookies.

To whom do we disclose your personal data?

We may disclose your personal data to third parties only to the extent necessary for the provision of services or for compliance with the requirements of laws and regulations.

For the execution of payments, Boulangerie SIA transfers the personal data required to the authorised processor Maksekeskus AS.

To ensure delivery of orders, we may provide the necessary information to delivery service providers, for example, Omniva and other logistics partners. This information may include the recipient’s name, phone number, email address and delivery address or the selected parcel locker.

In certain cases, data may also be disclosed to IT service providers, hosting and e-commerce platform operators, accounting or legal service providers, to the extent necessary to ensure our business operations.

We may also provide information to state or municipal authorities, law enforcement authorities or supervisory bodies if required by laws and regulations or if necessary to protect our rights, your rights or the rights of other persons.

How do we protect personal data?

To protect your personal data, we use appropriate technical and organisational security measures. Personal data are accessible only to a limited number of authorised persons who need them to perform their job duties. We take reasonable measures to protect personal data against unauthorised access, disclosure, loss, misuse or destruction.

How long do we retain personal data?

We retain personal data only for as long as necessary for the relevant purpose of data processing or for as long as required by applicable laws and regulations. Data related to orders, payments and accounting documents may be retained for as long as required by applicable laws and regulations.

If personal data are processed on the basis of your consent, they will be retained until the consent is withdrawn, unless there is another legal basis for their continued retention.

How do we use cookies?

Cookies are small text files that the websites you visit store on your computer or other device. They are used to ensure the operation of the website, improve the user experience, analyse website traffic and support our marketing activities.

This website may set the following cookies:

  • Functional cookies. These cookies are necessary to ensure the basic functions of the website and the e-shop, for example, the operation of the shopping cart, language selection and checkout.
  • Analytical cookies. These cookies help us compile statistics on website usage in order to improve content, structure and user experience. Tools such as Google Analytics may be used for this purpose.
  • Marketing and advertising cookies. They may be used to tailor advertising content, assess the effectiveness of advertising campaigns and show you more relevant offers.
  • Third-party cookies. Some cookies may be set by third-party services used on our website, for example, social media integrations, analytics tools, payment or delivery solutions.

How to opt out of cookies?

You can control and delete cookies in your browser settings. Most browsers allow you to opt out of cookies or warn you about their use. You can also use private browsing mode. However, please note that disabling certain cookies may affect the functionality of the website and the e-shop.

To opt out of the collection and use of information required for displaying personalized advertising, you can also use tools such as Your Online Choices or YourAdChoices.

Your rights regarding your personal data

If you are a data subject under the European Union General Data Protection Regulation, you have the right to:

  • request access to your personal data,
  • request correction of inaccurate or incomplete data,
  • request deletion of your personal data if there is a legal basis for it,
  • restrict the processing of personal data,
  • object to the processing of personal data,
  • receive your personal data in a structured, commonly used format, where applicable,
  • withdraw your consent if the processing is based on consent,
  • lodge a complaint with a supervisory authority if you believe that the processing of your personal data is unlawful.

To exercise your rights or ask questions about the processing of personal data, please write to [email protected].

Changes to the privacy policy

We reserve the right to update this privacy policy at any time. The current version is always available on this page.

Updated: 05-04-2026